Chasing Spring through the South Inn by Inn
May 13, 2013We just completed a "southern swing" through Virginia and North Carolina, to shoot primarily for clients we've shot for before. It could not have been a more beautiful time to travel through that area, as a long-awaited spring was just beginning. It was a blast to see what our old friends were up to--lots of new construction, renovation and redecoration. We have always believed that these types of changes, while disruptive and costly at times, are key to keeping your inn fresh and alive. Past guests are re-energized and excited to return to see the improvements. These changes often create buzz, garner press, and get more new guests to come and stay. We think it's really worth it, and the numbers almost always bear this out. First on our trip was Middleton Inn in Washington , VA. We shot this inn about 6 years ago and this was a follow up. View / Edit Comments
